{"title":"Developers","description":"","products":[{"product_id":"al-bravia-developer-10-volume-120-ml","title":"Al-Bravia Developer 10 Volume - 120 ML","description":"\u003cp data-start=\"1734\" data-end=\"2051\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"1744\" data-end=\"1767\"\u003e10 Volume Developer\u003c\/strong\u003e is a gentle oxidising emulsion designed for soft color deposit, toning, glossing, and refreshing existing hair color. It is ideal when the goal is to darken the hair, maintain the same color level, neutralize unwanted tones, or create a soft natural finish without strong lightening.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"2053\" data-end=\"2336\"\u003eIts creamy texture helps mix smoothly with professional hair color for controlled application and even color development. This volume is best for delicate color work, toner services, low-lift formulas, and salon results where softness and control are more important than strong lift.\u003c\/p\u003e\n\u003cp data-start=\"2338\" data-end=\"2430\"\u003e\u003cstrong data-start=\"2338\" data-end=\"2351\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"2351\" data-end=\"2354\"\u003eToning, color refresh, same-level coloring, darkening, soft natural results.\u003c\/p\u003e\n\u003cp data-start=\"2432\" data-end=\"2522\"\u003e\u003cstrong data-start=\"2432\" data-end=\"2450\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"2450\" data-end=\"2453\"\u003eStrong lightening, high-lift blonde, or full resistant grey coverage.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028728475946,"sku":null,"price":450.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/120ml.jpg?v=1783242964"},{"product_id":"al-bravia-developer-15-volume-120-ml","title":"Al-Bravia Developer 15 Volume - 120 ML","description":"\u003cp data-start=\"2707\" data-end=\"3005\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"2717\" data-end=\"2740\"\u003e15 Volume Developer\u003c\/strong\u003e is a balanced oxidising emulsion made for controlled color activation with slightly more strength than 10 Volume, but a gentler finish than 20 Volume. It is a smart choice for soft lift, grey blending, lowlights, tone refresh, and natural-looking color correction.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"3007\" data-end=\"3225\"\u003eThis developer is suitable for clients who want a subtle color change without aggressive lightening. It helps support smooth color development, fresh tone, and polished shine while keeping the result soft and wearable.\u003c\/p\u003e\n\u003cp data-start=\"3227\" data-end=\"3334\"\u003e\u003cstrong data-start=\"3227\" data-end=\"3240\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"3240\" data-end=\"3243\"\u003eSoft lift, grey blending, lowlights, color refresh, tone correction, natural-looking color.\u003c\/p\u003e\n\u003cp data-start=\"3336\" data-end=\"3428\"\u003e\u003cstrong data-start=\"3336\" data-end=\"3354\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"3354\" data-end=\"3357\"\u003eMajor lightening, dramatic blonde results, or very resistant dark hair.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028733948202,"sku":null,"price":450.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/120ml.jpg?v=1783242964"},{"product_id":"al-bravia-developer-20-volume-120-ml","title":"Al-Bravia Developer 20 Volume - 120 ML","description":"\u003cp data-start=\"3613\" data-end=\"3846\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"3623\" data-end=\"3646\"\u003e20 Volume Developer\u003c\/strong\u003e is the most commonly used developer strength for professional permanent hair coloring. It is ideal for standard color services, natural shade changes, root touch-ups, and grey or white hair coverage.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"3848\" data-end=\"4133\"\u003eThis developer gives a balanced result between color deposit and gentle lift, making it suitable for everyday salon coloring. It helps activate permanent color evenly, supports rich tone development, and delivers a reliable finish for natural browns, blondes, reds, and fashion shades.\u003c\/p\u003e\n\u003cp data-start=\"4135\" data-end=\"4240\"\u003e\u003cstrong data-start=\"4135\" data-end=\"4148\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"4148\" data-end=\"4151\"\u003ePermanent hair color, grey coverage, root touch-up, natural color change, 1–2 level lift.\u003c\/p\u003e\n\u003cp data-start=\"4242\" data-end=\"4314\"\u003e\u003cstrong data-start=\"4242\" data-end=\"4260\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"4260\" data-end=\"4263\"\u003eVery high lift blonde or strong bleaching services.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028734570794,"sku":null,"price":450.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/120ml.jpg?v=1783242964"},{"product_id":"al-bravia-developer-30-volume-120-ml","title":"Al-Bravia Developer 30 Volume - 120 ML","description":"\u003cp data-start=\"4508\" data-end=\"4803\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"4518\" data-end=\"4541\"\u003e30 Volume Developer\u003c\/strong\u003e is an extra-lift oxidising emulsion designed for stronger color lifting and brighter results. It is suitable for professional lightening services, highlights, balayage, lighter fashion shades, and situations where more lift is needed than 20 Volume can provide.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"4805\" data-end=\"5071\"\u003eThis developer helps open the hair for more noticeable lightening while supporting smooth mixing and even application. It is best used by trained colorists for controlled lift, especially when working on natural dark bases or creating brighter color transformations.\u003c\/p\u003e\n\u003cp data-start=\"5073\" data-end=\"5185\"\u003e\u003cstrong data-start=\"5073\" data-end=\"5086\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"5086\" data-end=\"5089\"\u003e2–3 level lift, highlights, balayage, brighter shades, lightening powder, stronger color change.\u003c\/p\u003e\n\u003cp data-start=\"5187\" data-end=\"5291\"\u003e\u003cstrong data-start=\"5187\" data-end=\"5205\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"5205\" data-end=\"5208\"\u003eWeak, damaged, over-processed, or very porous hair without professional assessment.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028735160618,"sku":null,"price":450.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/120_ml.jpg?v=1783242710"},{"product_id":"al-bravia-developer-40-volume-120-ml","title":"Al-Bravia Developer 40 Volume - 120 ML","description":"\u003cp data-start=\"5487\" data-end=\"5725\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"5497\" data-end=\"5520\"\u003e40 Volume Developer\u003c\/strong\u003e is a maximum-lift oxidising emulsion made for advanced professional color work. It is designed for high-lift blonde services, strong lightening, and color formulas that require maximum developer strength.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"5727\" data-end=\"6029\"\u003eThis volume gives the strongest lifting action in the Al-Bravia developer range, making it suitable for experienced salon use where brighter, lighter results are required. Because 40 Volume is powerful, it should be used with care, correct timing, and proper hair condition checking before application.\u003c\/p\u003e\n\u003cp data-start=\"6031\" data-end=\"6124\"\u003e\u003cstrong data-start=\"6031\" data-end=\"6044\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"6044\" data-end=\"6047\"\u003eHigh-lift blonde, strong lightening, advanced salon coloring, 3–4 level lift.\u003c\/p\u003e\n\u003cp data-start=\"6126\" data-end=\"6231\"\u003e\u003cstrong data-start=\"6126\" data-end=\"6144\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"6144\" data-end=\"6147\"\u003eSensitive scalp, damaged hair, previously over-lightened hair, or beginner home use.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028735521066,"sku":null,"price":450.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/120ml.jpg?v=1783242964"},{"product_id":"al-bravia-developer-10-volume-1000-ml","title":"Al-Bravia Developer 10 Volume - 1000 ML","description":"\u003cp data-start=\"1734\" data-end=\"2051\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"1744\" data-end=\"1767\"\u003e10 Volume Developer\u003c\/strong\u003e is a gentle oxidising emulsion designed for soft color deposit, toning, glossing, and refreshing existing hair color. It is ideal when the goal is to darken the hair, maintain the same color level, neutralize unwanted tones, or create a soft natural finish without strong lightening.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"2053\" data-end=\"2336\"\u003eIts creamy texture helps mix smoothly with professional hair color for controlled application and even color development. This volume is best for delicate color work, toner services, low-lift formulas, and salon results where softness and control are more important than strong lift.\u003c\/p\u003e\n\u003cp data-start=\"2338\" data-end=\"2430\"\u003e\u003cstrong data-start=\"2338\" data-end=\"2351\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"2351\" data-end=\"2354\"\u003eToning, color refresh, same-level coloring, darkening, soft natural results.\u003c\/p\u003e\n\u003cp data-start=\"2432\" data-end=\"2522\"\u003e\u003cstrong data-start=\"2432\" data-end=\"2450\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"2450\" data-end=\"2453\"\u003eStrong lightening, high-lift blonde, or full resistant grey coverage.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028744958250,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/Al-braviaDeveloper1000ml.jpg?v=1782973771"},{"product_id":"al-bravia-developer-15-volume-1000-ml","title":"Al-Bravia Developer 15 Volume - 1000 ML","description":"\u003cp data-start=\"2707\" data-end=\"3005\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"2717\" data-end=\"2740\"\u003e15 Volume Developer\u003c\/strong\u003e is a balanced oxidising emulsion made for controlled color activation with slightly more strength than 10 Volume, but a gentler finish than 20 Volume. It is a smart choice for soft lift, grey blending, lowlights, tone refresh, and natural-looking color correction.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"3007\" data-end=\"3225\"\u003eThis developer is suitable for clients who want a subtle color change without aggressive lightening. It helps support smooth color development, fresh tone, and polished shine while keeping the result soft and wearable.\u003c\/p\u003e\n\u003cp data-start=\"3227\" data-end=\"3334\"\u003e\u003cstrong data-start=\"3227\" data-end=\"3240\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"3240\" data-end=\"3243\"\u003eSoft lift, grey blending, lowlights, color refresh, tone correction, natural-looking color.\u003c\/p\u003e\n\u003cp data-start=\"3336\" data-end=\"3428\"\u003e\u003cstrong data-start=\"3336\" data-end=\"3354\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"3354\" data-end=\"3357\"\u003eMajor lightening, dramatic blonde results, or very resistant dark hair.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028747284778,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/1000ml.jpg?v=1783242727"},{"product_id":"al-bravia-developer-20-volume-1000-ml","title":"Al-Bravia Developer 20 Volume - 1000 ML","description":"\u003cp data-start=\"3613\" data-end=\"3846\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"3623\" data-end=\"3646\"\u003e20 Volume Developer\u003c\/strong\u003e is the most commonly used developer strength for professional permanent hair coloring. It is ideal for standard color services, natural shade changes, root touch-ups, and grey or white hair coverage.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"3848\" data-end=\"4133\"\u003eThis developer gives a balanced result between color deposit and gentle lift, making it suitable for everyday salon coloring. It helps activate permanent color evenly, supports rich tone development, and delivers a reliable finish for natural browns, blondes, reds, and fashion shades.\u003c\/p\u003e\n\u003cp data-start=\"4135\" data-end=\"4240\"\u003e\u003cstrong data-start=\"4135\" data-end=\"4148\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"4148\" data-end=\"4151\"\u003ePermanent hair color, grey coverage, root touch-up, natural color change, 1–2 level lift.\u003c\/p\u003e\n\u003cp data-start=\"4242\" data-end=\"4314\"\u003e\u003cstrong data-start=\"4242\" data-end=\"4260\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"4260\" data-end=\"4263\"\u003eVery high lift blonde or strong bleaching services.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028750135594,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/1000ml_4e5fab79-2dcd-4170-9bfd-7b3c85d6d430.jpg?v=1783242818"},{"product_id":"al-bravia-developer-30-volume-1000-ml","title":"Al-Bravia Developer 30 Volume - 1000 ML","description":"\u003cp data-start=\"4508\" data-end=\"4803\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"4518\" data-end=\"4541\"\u003e30 Volume Developer\u003c\/strong\u003e is an extra-lift oxidising emulsion designed for stronger color lifting and brighter results. It is suitable for professional lightening services, highlights, balayage, lighter fashion shades, and situations where more lift is needed than 20 Volume can provide.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"4805\" data-end=\"5071\"\u003eThis developer helps open the hair for more noticeable lightening while supporting smooth mixing and even application. It is best used by trained colorists for controlled lift, especially when working on natural dark bases or creating brighter color transformations.\u003c\/p\u003e\n\u003cp data-start=\"5073\" data-end=\"5185\"\u003e\u003cstrong data-start=\"5073\" data-end=\"5086\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"5086\" data-end=\"5089\"\u003e2–3 level lift, highlights, balayage, brighter shades, lightening powder, stronger color change.\u003c\/p\u003e\n\u003cp data-start=\"5187\" data-end=\"5291\"\u003e\u003cstrong data-start=\"5187\" data-end=\"5205\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"5205\" data-end=\"5208\"\u003eWeak, damaged, over-processed, or very porous hair without professional assessment.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028751675690,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/1000ml_0ab2bfad-785b-493f-8bbf-e960cdcb3fa9.jpg?v=1783242782"},{"product_id":"al-bravia-developer-40-volume-1000-ml","title":"Al-Bravia Developer 40 Volume-1000 ML","description":"\u003cp data-start=\"5487\" data-end=\"5725\" class=\"PDq2pG_selectionAnchorContainer\"\u003eAl-Bravia \u003cstrong data-start=\"5497\" data-end=\"5520\"\u003e40 Volume Developer\u003c\/strong\u003e is a maximum-lift oxidising emulsion made for advanced professional color work. It is designed for high-lift blonde services, strong lightening, and color formulas that require maximum developer strength.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"5727\" data-end=\"6029\"\u003eThis volume gives the strongest lifting action in the Al-Bravia developer range, making it suitable for experienced salon use where brighter, lighter results are required. Because 40 Volume is powerful, it should be used with care, correct timing, and proper hair condition checking before application.\u003c\/p\u003e\n\u003cp data-start=\"6031\" data-end=\"6124\"\u003e\u003cstrong data-start=\"6031\" data-end=\"6044\"\u003eBest For:\u003c\/strong\u003e\u003cbr data-start=\"6044\" data-end=\"6047\"\u003eHigh-lift blonde, strong lightening, advanced salon coloring, 3–4 level lift.\u003c\/p\u003e\n\u003cp data-start=\"6126\" data-end=\"6231\"\u003e\u003cstrong data-start=\"6126\" data-end=\"6144\"\u003eNot Ideal For:\u003c\/strong\u003e\u003cbr data-start=\"6144\" data-end=\"6147\"\u003eSensitive scalp, damaged hair, previously over-lightened hair, or beginner home use.\u003c\/p\u003e","brand":"Al-bravia","offers":[{"title":"Default Title","offer_id":52028753903914,"sku":null,"price":2500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1510\/5578\/files\/1000ml.jpg?v=1783242727"}],"url":"https:\/\/www.albravia.com\/collections\/developers.oembed","provider":"Al-bravia","version":"1.0","type":"link"}